April 2020
  -    -  April

Digital Marketing is about using advertising to drive traffic from that awareness phase all the way down to the retention phase and keeping the customer within your database. Now the section on the left of the diagram in this video is your broad awareness. So that's traditionally been your television, your radio, your print based advertising, which is broad awareness marketing. This phase is really

On this episode I chat to Dr Joe Kosterich about how concerned we should be around the Coronavirus / COVID-19. We discuss the hysteria around Social Media and how to look after our mental health & by choosing when to switch off to the news. We also touch into the economic impact the virus will have vs the impact of lives lost and whether